Prof. Dr. Mustafa Kemal YILMAZ

Anasayfa » Prof. Dr. Mustafa Kemal YILMAZ

Dean, Faculty of Political Sciences

Prof. Dr., Department of International Trade and Business

Education: Ph. D. 2010, Atatürk University

Research Areas: International Marketing, Brand Management, Strategic Management, Consumer Behavior.

Selected Studies: Multi-Criteria Decision Making Methods Based Weighted SERVQUAL Scales to Measure Perceived Service Quality in Hospitals: A Case Study From Turkey (2012), Evaluation of Excavator Technologies: Application of Data Fusion Based Multimoora Methods (2015), Determining of the Most Convenient Marketing Competition Strategy towards Marketing Resource: An Implementation to Winter Tourism Hotels (2015), Fuzzy Dematel Method to Evaluate The Dimensions of Marketing Resources: An Application In Smes (2016) are some of his studies.

Contact Information

Office: Faculty of Political Sciences Dean’s Office

E-mail: [email protected]

Tel: +90 (362) 313 0055 – 1502

Office Hours: Wednesday 12:00-13:00

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